Find the search terms behind the spend
Use GAQL to inspect search-term and keyword data available to your account. Ask your agent to separate queries that convert from those that consume budget, then explain its findings.
Google Ads MCP server
Google Ads, from your AI agent.
Bring Google Ads reporting and campaign operations into the AI agent you already use. Ask questions across your accounts, investigate search traffic, and review the exact changes before anything is applied.
Prefer to run it on your machine? Local setup for Google Ads
What you can do with Google Ads MCP
Compare campaign performance
Report on spend, clicks, conversions, and conversion value for an explicit date range. Keep account currencies and conversion definitions visible when comparing results.
Review changes before applying them
Preview campaign status, daily budgets, and bidding changes. Shared-budget warnings help you see when a budget adjustment affects more than one campaign.
Prefer local setup for Google Ads?
The npm CLI and MCP server run on your machine. You need Node.js 22.13 or newer, your own provider credentials, and permission to access the ad account.
- Install Adport
npm install -g adport - Connect Google AdsThe wizard uses your OAuth client, then opens Google sign-in. API access belongs to its Google Cloud project; no developer token is needed. A private or testing OAuth app can show consent warnings or need reauthorization.
adport connect google - Check your connectionCheck that the intended account appears before asking your agent to report on it. Never paste tokens, client secrets, or private keys into chat.
adport doctor adport accounts --provider google - Register a local stdio clientFor Cursor, merge
claude mcp add --transport stdio adport -- adport mcp{"mcpServers":{"adport":{"command":"adport","args":["mcp"]}}}into your MCP configuration. ChatGPT uses the HTTP endpoint above instead of launching a local process.
Use Google Ads from your agent.
Use the same Adport MCP endpoint and OAuth sign-in in each client. First connect your ad accounts in your Adport workspace. No platform secrets belong in chat.
Use Google Ads in ChatGPT
Enable developer mode, then open Settings → Apps → Create. Choose OAuth and use the endpoint below.
https://app.adport.dev/mcpScan the tools, finish Adport authorization, and enable the new app in your chat.
Developer mode and custom apps must be enabled for your ChatGPT account or workspace. In newer layouts, enable Developer mode under Settings → Security and login, then use the + button in Plugins to create your app. ChatGPT connects over HTTP; the local stdio command is for clients that can launch a process.
Use Google Ads in Codex
Run this command once and complete the browser authorization. Codex stores the MCP configuration and starts OAuth automatically.
codex mcp add adport --url https://app.adport.dev/mcpOnly if authorization did not start or you need to sign in again, run “codex mcp login adport”. Otherwise, check “codex mcp list” and ask Codex to list your ad accounts.
Use Google Ads in Claude Code
Add Adport at user scope so it is available across your local projects.
claude mcp add --transport http --scope user adport https://app.adport.dev/mcpRun /mcp inside Claude Code if the browser authorization does not open automatically.
Use Google Ads in Claude
Open Customize → Connectors → Add custom connector. Name it Adport and use the endpoint below.
https://app.adport.dev/mcpSelect Connect, approve the workspace, then enable Adport from the + menu in a conversation.
Use Google Ads in Cursor
Add this server to ~/.cursor/mcp.json, then restart Cursor.
{
"mcpServers": {
"adport": {
"url": "https://app.adport.dev/mcp"
}
}
}Approve the browser sign-in when prompted. Cursor will keep the OAuth session refreshed.
Use Google Ads in any MCP client
Add a remote MCP server in your client, name it Adport, and use the endpoint below. Choose OAuth or streamable HTTP if your client asks.
https://app.adport.dev/mcpApprove the browser sign-in when prompted. For a client without MCP OAuth, create an API key under Agent access instead.
Use the MCP URL from Agent access if you run your own Adport deployment. Client settings, workspace permissions, and advertising-platform approvals still apply. The Cloud waitlist below is separate from these connection instructions.
A suggestion is not a live change.
Try the write gateThe first mutation call returns a preview and a short-lived pending-operation token. Applying requires that token and the same arguments. Budget caps and protected accounts are checked by the policy engine; new campaigns are paused by policy.
Local operations are recorded in an append-only audit log. An approved preview is not a guarantee of provider acceptance, and a connected agent does not grant additional account permissions.
Google Ads MCP questions
Is this Google’s official MCP server?
No. Adport is an independent, open-source integration that uses the Google Ads API. You bring your own API-enabled Cloud project and OAuth client for local use.
Can I use Google Ads locally without Adport Cloud?
Yes. Install Adport from npm, connect your own Google Ads credentials, and register the local MCP server with a stdio-compatible agent such as Claude Code or Cursor. Your provider may have its own approval, access, or billing requirements.
Why can I connect an account but not read a report or apply a change?
Account discovery, reporting, and mutations can require different permissions. Check the requested account, provider app scopes, advertiser eligibility, and environment. Start with adport doctor and the connection guide above. Do not bypass a denied operation by sharing secrets with the agent.